Article
“EVOLVING FRAMEWORKS” REGULATING ATHLETE ENDORSEMENTS IN THE DIGITAL AGE AND BEYOND
This article is written by Satuti Arora of B.A., LL. B (Hons) of 2nd Year of Amity University, Kolkata, an intern under Legal Vidhiya Abstract The regulation of athlete endorsements and brand partnerships has witnessed a vast evolution in recent times, reflecting the growing complexity and value of sports marketing Read more…